Innovation at Visa

Explore the Visa 2025 Global Product Drop

Visa leaders have just unveiled the latest product innovations. Covering topics such as AI, stablecoin and more, the 2025 Global Product Drop showcased how Visa is shaping the future of commerce. Discover the groundbreaking payment innovations that are opening up new opportunities for everyone.

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Visa innovations unlock possibilities for everyone

Scalable AI commerce, powered by Visa

Introducing Visa Intelligent Commerce – a pioneering initiative designed to enable AI agents to deliver personalised and secure shopping experiences to consumers at scale. Find out how new Visa product capabilities and partnerships are helping to create a trusted, reliable AI commerce ecosystem.

Delivering a digitally native identity ecosystem

Visa is transforming digital identity by implementing verification and provisioning methods such as Visa Payment Passkey and Tap to Add Card, which significantly enhance the user experience. In addition, improved data-sharing approaches like Visa Data Only with Visa Intelligent Data Exchange (IDX) give issuers more data points to make informed decisions. These innovations in digital identity are helping to reduce fraud and increase authorisation rates across the ecosystem.

Flex between funding sources using one credential

Visa Flexible Credential is paving the way for businesses to offer a new level of personalisation in payments. Discover this innovative solution from Visa that allows consumers to switch their account funding source seamlessly and in real time.

Partnerships powering the future of stablecoin payments

See how Visa is expanding to integrate stablecoins within the existing payments infrastructure. Newly announced partnerships are driving global acceptance of stablecoins through the launch of stablecoin-linked cards.

Fuel your local digital wallet to pay around the world

Visa Pay is designed to enable consumers to use their local digital wallets and account-to-account (A2A) payment apps to make purchases at Visa-accepting merchants worldwide. This solution improves interoperability and delivers a seamless cross-border payment experience.

Empowering small sellers to accept payments with ease

With Visa Accept, billions of small merchants can quickly create a seller profile via a participating banking app and start accepting card payments using their mobile phones. The solution is cost-effective, easy to use, and fast – with most direct-to-bank payments settling within minutes.

VISA SPOTLIGHT

Powering AI-driven commerce to transform shopping and buying

Watch this Spotlight episode for a deep dive into agentic commerce and how Visa is enabling AI agents to provide a secure and trusted shopping experience.

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A woman interacting with an AI agent on her phone to book and pay for a hotel room for an upcoming trip.

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